NICHOLAS KIRKWOOD
COLLABORATES WITH LONDON FASHION WEEK
Photo courtesy of BFC
LONDON, UK - This season, BFC/Vogue Designer Fashion Fund Winner, Nicholas Kirkwood has designed the creative for London Fashion Week (LFW). Kirkwood’s geometric forms and architecturally inspired pieces have been adapted using his signature chevron pattern to create a strong visual identity which runs throughout the Spring/Summer 2014 LFW branding.
This September marks the third season that the British Fashion Council has worked with a designer to create bespoke artwork to be used across marketing materials and event branding at LFW.
The Kirkwood design for the central courtyard at Somerset House incorporates an interactive and reflective element where the context and location play a part in the experience within the space.
Nicholas Kirkwood, Spring / Summer 2013 (Photo courtesy of BFC)
A year ago, the British Fashion Council approached Jonathan Saunders, winner of the 2012 BFC/Vogue Designer Fashion Fund to design the artwork for London Fashion Week while last February, Manolo Blahnik, winner of the Outstanding Achievement Award prize at the 2012 British Fashion Awards applied his creativity to the LFW campaign for AW13.
Each designer’s brief is simple - a blank canvas to interpret creatively, promoting London Fashion Week’s reputation as the world’s most innovative and creative fashion capital.
Caroline Rush, CEO of the BFC commented, “It’s wonderful to be able to collaborate with designers on the London Fashion Week creative - it brings a personal element and a new, exciting dimension to each season. Nicholas’s creative vision: a bold palette, sharp graphic lines and his signature chevron pattern, have real impact.”
Source: BFC
Nicholas Kirkwood
Nicholas Kirkwood, Pre Collection AW13 (Photo courtesy of BFC)
Nicholas Kirkwood, Autumn / Winter 2012 (Photo courtesy of BFC)
Nicholas Kirkwood, Autumn / Winter 2012 (Photo courtesy of BFC)
Nicholas Kirkwood, Autumn / Winter 2012 (Photo courtesy of BFC)
Nicholas Kirkwood, Autumn / Winter 2012 (Photo courtesy of BFC)
Nicholas Kirkwood, Autumn / Winter 2012 (Photo courtesy of BFC)
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