Monday, June 17, 2013

i.t BRANDS IN SINGAPORE: Part 6

Press Release

Venilla suite

Photo courtesy of Venilla suite


In the autumn of 2006, I.T started its first fashion accessories store, Venilla suite to cater to the new generation of office ladies who looks to fashionable products. I.T named the first shoes and accessories shop “Venilla” after the sweet ingredient Vanilla, illustrating an irresistible temptation. Venilla suite’s footwear collection covers every occasion, from work to smart casual or off-duty casual.

Comfort is highly regarded at the house of Venilla suite as well as trendiest designs fresh off the runways in Europe. The designs focus on curves and details as well as delicate craftsmanship to create must-have pieces in your wardrobe. 


Photo courtesy of Venilla suite


This season’s Venilla suite collection sees a total of three themes - 'Pink Romance', 'Edgy Monochrome' and 'Sport Chic'. 

The Pink Romance collection is more inclined towards pastel colours, including turquoise, coral and rose gold for elegance. Key items include rose gold flats and colour block pumps. The pumps have delicate heels that create a refreshing and simplistic look. Lace, denim and mirror effects leather are the fabric choices used for this season, matched with bows and sparkly crystals to add to itstrendiness. 

For the Edgy Monochrome, designers use black and white as the basic colours and add metallic and glossy hues to bring out the minimalistic yet fashionable touch. Key items include sporty wedge sandals and pumps with see-through heels bring out a minimalistic look with a light silhouette. Calf and sheepskin are key materials, with glossy materials, plastic, mesh and waxed rope weavings balanced with the use of leather to bring out the androgynous look. 

Sporty elements are re-interpreted for the Sport Chic theme. Sharp and eye-catching tones such as yellow and blue are matched with metallic hues,such as silver, to bring out the splash of colours. Key items include wedge sandals, mesh and transparent oxfords, with simple curves resulting in shoes that are light and comfortable to wear. Materials often seen in sportswear, such as lycra, mesh, elastic and PVC, are used to create a cool sporty style for the younger generation.
Source: Word Of Mouth Communications


Photo courtesy of Venilla suite


Venilla suite will be available at Wisma Atria in June 2013


No comments:

Post a Comment