Thursday, July 5, 2012

YAYOI KUSAMA FOR LOUIS VUITTON

By Eva Fydrych


Louis Vuitton and Yayoi Kusama launch unique collaboration

Infinitely Kusama (All photos courtesy of Louis Vuitton)


LONDON, UK - Louis Vuitton have unveiled a new collection designed by a Japanese artist, Yayoi Kusama. Launching on 24 August 2012 at Selfridges, the capsule collection includes ready-to-wear, travel bags, shoes and accessories. All items feature Kusama’s repetitive patterns such as her famous polka dots in bold pinks, yellows and blacks.

On 24 August, the store will unveil a dedicated window display created by the artist herself and a pop-up boutique, open for six weeks, decorated using the artist's signature giant pumpkins and focusing on the new collection. A 24-window design will be the biggest window makeover in Selfridges' history. 

Marc Jacobs, creative director of Louis Vuitton and a long-term fan of the artist, commented: "The obsessive character and the innocence of her artwork touch me. She succeeds in sharing her vision of the world with us."




All photos courtesy of Louis Vuitton


ABOUT YAYOI KUSAMA

Well known for her use of dense patterns of polka dots and nets, as well as her intense, large-scale environments, Yayoi Kusama works in a variety of media, including painting, drawing, sculpture, film, performance, and immersive installation. Born in Japan in 1929, Kusama came to the United States in 1957 and quickly found herself at the epicenter of the New York avant-garde. After achieving fame through groundbreaking exhibitions and art “happenings,” she returned to her native country in 1973 and is now one of Japan’s most prominent contemporary artists.




Kusama's latest exhibition, offering a global vision of her careerwill open in Whitney Museum of American Art in New York on 12 July 2012. It was already shown in Madrid (Museo Nacional Centro de Arte Reina SofĂ­a), Paris (Centre Pompidou) and London (Tate Modern). Highly recommended!


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Gisele debuts the new Yayoi Kusama for Louis Vuitton collection: 

Photo courtesy of Vogue Brazil, July 2012


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